MARKETING PLAN EXPLORER

Copyright 2002, Professor Jerome M. Katrichis

 

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VII. IMPLEMENTATION

 

        The purpose of this section is to summarize what you have chosen to do along with the mechanical details of how you are going to do it. It will include details such as action plans, schedules, and budgets.

    

 

 

NAVIGATION

 

Marketing Plan Explorer Home

Executive Summary
Internal Situation Analysis
External Situation Analysis
Problems and Opportunities
Generation of Alternatives

Evaluating Alternatives

Implementation
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