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Competitive Benchmarking Associates
Measuring Competitiveness, Loyalty, Satisfaction, & Marketing
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The Woodlands, Texas · 281.364.8299
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'Competitive
Advantage: The Handbook of Strategic Marketing & Management Systems' is a collection of Michael
Branham's writings on strategic marketing & management systems. Though it was
originally written for companies in the imaging industry, the book's content is based upon
strategic business principles that apply to companies in virtually any industry. The book
may be ordered through Competitive Benchmarking Associates at 281.364.8299. All
major credit cards accepted.
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1997 by Competitive Benchmarking Associates, The Woodlands, Texas USA
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