Marketing Research On-Line has been taken over by the Marketing Bulletin. Previous articles are still
available for viewing from this site but will soon be integrated into the Marketing
Click here to go to
the Marketing Bulletin.
Marketing Bulletin provides a forum for disseminating ideas and information relating to
the theory and practice of marketing and marketing research. The journal aims to publish
articles of interest to senior marketing executives and their advisors, brand and product
managers, teachers and researchers in marketing, and undergraduate and postgraduate
students of the discipline. In particular, the Marketing Bulletin seeks to report issues
of particular relevance to Pacific Rim nations.
The journal is refereed and is abstracted in Market Research Abstracts (UK) and ANBAR
Marketing Bulletin publishes
experimental, theoretical and review papers that are concerned with matters relating to
marketing, market research practice, and marketing eduction. Book reviews and short
research notes are also accepted, as are commentaries.